Documenting the World Wide Web, one webpage at a time.
Umbria Inc. - Analyzing online opinions and perceptions
Umbria is a marketing intelligence company that analyzes and distills the opinions and perceptions of the online world – from more than 20 million blogs, message boards, opinion sites and other public forums – into actionable market insights about companies, products, people and issues.
posted by Connie Crosby at 8:11 p.m.
I am the principal consultant at Crosby Group Consulting specializing in knowledge management, information management and social media primarily for the legal and information industries. I teach continuing education courses on social media at the iSchool Institute, University of Toronto. I also write, blog and speak. My 2010 book Effective Blogging for Libraries is part of the award-winning Tech Set series from Neal-Schuman Publishing.
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